The Congressional Black Caucus Wants Answers About Facebook’s Racial Ad Targeting
The Congressional Black Caucus wants answers about Facebook’s racial ad targeting
On Friday, a brief investigation by ProPublica found that Facebook’s ad targeting system allows advertisers to exclude certain ethnic groups from seeing advertisements. If used to advertise housing, Facebook could be violating civil rights laws like the Fair Housing Act of 1968.
And now Congress wants answers. Members of the Congressional Black Congress — the organization of African-American members of the U.S. Congress — sent a letter to Facebook CEO Mark Zuckerberg Wednesday morning asking for an immediate response to the allegations:
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Facebook lets advertisers choose certain “ethnic affinities” to exclude from seeing certain ads.Source: Sean Gallup/Getty …